JoeFest 2026 just delivered one of the best surprises military action figure collectors have seen in a while. BigBadWorkShop pulled back the curtain on Larry Hama’s Fury Force — a fully articulated 1/12 scale action figure line built from a concept the G.I. Joe legend himself dreamed up over 40 years ago. If you’re any kind of Joe fan, this is the reveal you want to know about.
I’ll say it plainly: this is probably one of the best reveals to come out of Joefest this year. The renders and photos we’ve seen so far look incredible, and this is shaping up to be a line military action figure fans won’t want to miss out on.
What Is Fury Force?
Here’s the piece of history that makes this reveal hit different than your average toy announcement. Before Larry Hama turned a dusty Hasbro trademark into G.I. Joe: A Real American Hero in 1982, he originally pitched Marvel Comics on a different concept: an elite team of covert operatives called Fury Force. That pitch never got made — but pieces of it went on to shape the DNA of the Joe universe we all know. Decades later, Fury Force is finally getting built for real, and it’s Hama himself working directly with BigBadWorkShop to bring it to life.
That’s not a modern designer riffing on old G.I. Joe vibes. This is the original architect finishing something he started before most of today’s collectors were born.
The JoeFest 2026 Reveal
BigBadWorkShop unveiled seven digital renders at their JoeFest booth, giving fans their first real look at the roster, gear, and the level of detail planned for the line:
Top Kick — First Sergeant. The squad leader, with a cigarette-chomping portrait, green beret, and a loaded rucksack. His arsenal includes a customized assault rifle, a silenced SMG, a silenced pistol, and a combat knife, plus a clean-shaven alternate head and swappable hands.
Hog Man — Machine Gunner. Bald, gritty, camo vest over a yellow tee, built around a heavy belt-fed machine gun with an integrated scope. Comes with an alternate combat cap, sidearm, frag grenades, and interchangeable fists for posing under recoil.
Jelly — Grenadier and Demolitions. Olive-drab fatigues, a removable boonie hat, and a beautifully sculpted break-action grenade launcher. His loadout includes a massive ammo bandolier, a “FRONT TOWARD ENEMY” Claymore mine with tripod, and swappable hands for loading poses.
Brujo — Communications. Classic camo uniform and a serious mustache, carrying a highly detailed field radio backpack with a wired handset and long antenna. Rounded out with a silenced SMG, a .45 pistol, a combat knife, and hands built specifically to work the radio gear.
Umbra — Intelligence and Recon. A tactical black jumpsuit with an alternate beret head sporting the Fury Force crest. Her gear is stacked with espionage tools: a vintage-style portable surveillance computer, a “TOP SECRET” briefcase, wired C4 explosives, a silenced pistol and SMG, plus a cigarette-holding alternate hand.
Revenant — General Badass. The line’s showstopper. Bandage-wrapped head and arms, tiger-stripe camo, a loaded tactical vest, and a removable hooded poncho. He’s packed with dual holstered sidearms, a tactical shotgun, a silenced SMG, and wrapped alternate hands.
Louie Louie — Sniper and Logistics. Headband, dog tags, and a stacked support vest, built as the team’s marksman and supply expert. His loadout is stacked to match: a scoped sniper rifle, a sheathed katana, a silenced pistol, a silenced SMG, and a full set of swappable hands for precision aiming poses.
Every figure is set to include a specialized display stand and blast effects accessories — the kind of premium extras that signal BigBadWorkShop is treating this as a flagship release, not a quick cash-in.
Larry Hama Gets His Own Figure Too
BigBadWorkShop didn’t stop at the team. They also revealed a 1/12 scale figure of Larry Hama himself — reportedly the largest Hama figure produced to date. For a fanbase that reveres Hama as much as the characters he created, that’s a genuinely special touch, and it underlines how personal this project is for everyone involved.
Why This Reveal Matters
A few things push this past a standard toy announcement:
The pedigree is real. This isn’t a modern studio doing a G.I. Joe pastiche — it’s the actual creator of the Real American Hero mythology, working directly on a concept he shelved decades ago.
The engineering looks serious. Seven figures, seven distinct loadouts, alternate heads, swappable hands, and dedicated display accessories for every release — this is a line built for collectors who care about articulation and accessory depth, not just paint apps.
It fills a real gap in the market. 1/12 scale military-style figures with this much character and backstory are rare outside of the big licensed lines. Fury Force has a shot at becoming a genuine alternative for collectors who want G.I. Joe energy without waiting on Hasbro’s release calendar.
What We Don’t Know Yet
BigBadWorkShop hasn’t released pricing, pre-order windows, or production timelines — they’ve simply asked fans to stay tuned. Given the studio’s collaboration history and the attention to detail already on display, expect more news to drop in the coming weeks.
Final Thoughts
Larry Hama’s Fury Force is the kind of reveal that reminds you why this hobby is fun in the first place — a legendary creator finally getting to finish a decades-old idea, executed with real production value. The renders alone have this collector paying close attention, and once pre-orders open, this is one you’ll want to move fast on.
I’ll keep this post updated as BigBadWorkShop releases pricing and pre-order details — bookmark this one or check back soon.